Encouraging guests to share your episodes
Guests aren't obliged to share your show. Encouraging guests to share your episodes means making it easy, asking nicely, and reminding them why it'll resonate with their audience.
No guest is obliged to share your content. But if you've followed the advice in the rest of this chapter, the chat should be memorable enough that they'll want to.
The key is to ask nicely and make it easy. Succinctly remind them why the conversation will be interesting and valuable to their audience. Some podcasters pre-write a social media post so the groundwork is done.
Go the extra mile with branded blog and social graphics and the episode becomes far more shareable. A bit of swag — via a service like GuestBoxLove — never hurts either.
Your task
Build your share-the-episode kit
Everything you'll send the guest the day the episode drops. It saves as you type.
Assets you'll attach
Sending swag?
✓ Saved to your progress